HIGHLANDS
RANCH, Colo. - Feb. 2, 2010 - Jeff Jervik, president and CEO of Fitness Together Holdings, Inc. will speak at the International
Franchise Association's Annual Convention in San Antonio, Texas, on Feb. 6.
Jervik will participate in a panel discussion on "Communicating
for Success - Fostering Positive Franchisor/Franchisee Relationships."
"Nothing could be more important to the success
of our business than strong communications with our franchise owners," Jervik said about the topic. "Our Franchise
Support Center in Highlands Ranch works on a daily basis to communicate with more than 430 studios in our Fitness Together
and Elements Therapeutic Massage networks. And the tools we use today make real-time information and support a reality for
our franchisees."
Jervik has personally managed an evolution in how the Franchise Support Center communicates with its franchise owners
across the U.S. and in foreign countries. Today, Fitness Together and Elements Therapeutic Massage utilize video messaging
from the home office, frequent webinars, monthly electronic newsletters and regular group teleconferences. Regional
conferences have been introduced for franchise executives to meet with and train franchisees and staff members at the grassroots
level. Both brands have adopted Franchise Leadership Councils to foster stronger communications. Franchise Training
has welcomed existing franchise owners back to corporate headquarters for advanced training. Social media outlets for the
parent company have been promoted at the studio level. And franchisees have been encouraged to take an active role in several
subcommittees designed to develop new services and products.
"The faster we grow, the more moving parts we have to manage," Jervik
added. "That is why communication is key to a growing franchise. The new franchise owner who joins our brand
in another state or another country should feel as close to us as the franchisee across the street."
About Fitness
Together Holdings, Inc.:
Based in Highlands Ranch,
Colo., Fitness Together Holdings, Inc., is one of the world's largest wellness organizations. The parent company oversees
Fitness Together Franchise Corporation, http://www.fitnesstogether.com/, a one-on-one personal training fitness franchisor established in 1983 that began franchising in 1996, and Elements Therapeutic
Massage, Inc., http://www.touchofelements.com/, a massage therapy franchisor that began franchising in 2006. Today, the combined franchise network has
hundreds of franchises sold across the United States, Costa Rica, Brazil, Israel, Ireland, and Canada.
Franchise
Information:
Fitness Together and Elements Therapeutic
Massage are each actively selling franchises. If you are interested in changing your life and the lives of others, please
visit http://www.fitnesstogether.com/franchise/ and http://corp.touchofelements.com/franchise/ or call 877.663.0880 ext. 10 for more information about franchise opportunities.
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