BCprlogo.jpg

Fitness Together Holdings CEO Jeff Jervik To Speak at the IFA Annual Convention

Fitness Together Holdings CEO Jeff Jervik To Speak at International Franchise Association’s Annual Convention, Feb. 6

 

HIGHLANDS RANCH, Colo. - Feb. 2, 2010 - Jeff Jervik, president and CEO of Fitness Together Holdings, Inc. will speak at the International Franchise Association's Annual Convention in San Antonio, Texas, on Feb. 6.

Jervik will participate in a panel discussion on "Communicating for Success - Fostering Positive Franchisor/Franchisee Relationships." 

"Nothing could be more important to the success of our business than strong communications with our franchise owners," Jervik said about the topic.  "Our Franchise Support Center in Highlands Ranch works on a daily basis to communicate with more than 430 studios in our Fitness Together and Elements Therapeutic Massage networks. And the tools we use today make real-time information and support a reality for our franchisees."

Jervik has personally managed an evolution in how the Franchise Support Center communicates with its franchise owners across the U.S. and in foreign countries. Today, Fitness Together and Elements Therapeutic Massage utilize video messaging from the home office, frequent webinars, monthly electronic newsletters and regular group teleconferences.  Regional conferences have been introduced for franchise executives to meet with and train franchisees and staff members at the grassroots level.  Both brands have adopted Franchise Leadership Councils to foster stronger communications. Franchise Training has welcomed existing franchise owners back to corporate headquarters for advanced training. Social media outlets for the parent company have been promoted at the studio level. And franchisees have been encouraged to take an active role in several subcommittees designed to develop new services and products.

"The faster we grow, the more moving parts we have to manage," Jervik added.  "That is why communication is key to a growing franchise.  The new franchise owner who joins our brand in another state or another country should feel as close to us as the franchisee across the street."

About Fitness Together Holdings, Inc.:

Based in Highlands Ranch, Colo., Fitness Together Holdings, Inc., is one of the world's largest wellness organizations. The parent company oversees Fitness Together Franchise Corporation, http://www.fitnesstogether.com/, a one-on-one personal training fitness franchisor established in 1983 that began franchising in 1996, and Elements Therapeutic Massage, Inc., http://www.touchofelements.com/, a massage therapy franchisor that began franchising in 2006. Today, the combined franchise network has hundreds of franchises sold across the United States, Costa Rica, Brazil, Israel, Ireland, and Canada.

Franchise Information:

Fitness Together and Elements Therapeutic Massage are each actively selling franchises. If you are interested in changing your life and the lives of others, please visit http://www.fitnesstogether.com/franchise/ and http://corp.touchofelements.com/franchise/ or call 877.663.0880 ext. 10 for more information about franchise opportunities.

###

 


MEMBER: International Franchise Association | Public Relations Foundation of Texas

CONTACT BIZCOM ASSOCIATES
16301 Quorum Drive, Suite #150-A, Addison, Texas 75001  |  (972) 490-0903 | fax: (972) 692-7975 | E-mail