Buying Businesses in a Pandemic is a Real Thing
Warren Buffet, the famous American investor and philanthropist, has said, “Price is what you pay. Value is what you get.” And despite the...
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BizBlog
- Jun 9, 2020
Leading By Example in a Crisis
Strong leadership in the business world often calls for bold moves in tough times. For many of our clients, that time is now. We have...
- May 22, 2020
More stories of creativity, perseverance during a time of crisis
At BizCom, we’ve been inspired by the way our clients have pivoted their businesses in response to the COVID-19 crisis. And we have made...
- May 29, 2019
The Value of Grassroots Storytelling
As the liaison between our clients and the media, we face a difficult task as public relations professionals: We must balance our...
- Jan 30, 2019
When a Negative Story Creates a Huge PR Opportunity
When the government calls for a federal shutdown, there’s a line of restaurant chains and food banks ready to feed furloughed workers....
- Jan 22, 2019
BizCom’s Winter Newsletter
Our clients made some big news to close out 2018. Neighborly to ComForCare pursuing a multi-brand strategy and Gold’s Gym announcing its...
- Nov 19, 2018
How does one cupcake reach 37 million people?
You give it away for FREE! At least that’s in the public relations playbook as it relates to Gigi’s Cupcakes, one of the country’s...
- May 4, 2018
A Hallmark Moment with Gigi’s Cupcakes
Who doesn’t love a great Hallmark moment? Our delicious client Gigi Butler of Gigi’s Cupcakes recently stopped by Hallmark Home and...
- Mar 26, 2018
Celebrating Two Tasty Grand Openings
We love grand openings here at BizCom! This month, we celebrated not just one, but two awesome openings for our clients. Gigi’s Cupcakes...
- Oct 16, 2017
When thought leadership & national security collide
The 2017 ASIS International Security Convention recently wrapped up in Dallas, bringing over 22,000 top security professionals from over...
- Oct 8, 2017
BizCom celebrates 18 years of PR success, looks to #thefuture
We’re #adulting. BizCom Associates is officially 18 years old!! It also means we’re voting age. So, we did what any honest, all-American...
- Sep 22, 2017
It’s Business Women’s Day!
And, quite frankly, we’ve been embracing the female trailblazers on our roster with some impressive publicity that flexes some serious...
- Aug 22, 2017
Road to success: client Tariq Farid shares his story with NPR
We have raved about the power of podcasts before here at BizCom, and this week’s big client news just proves our point! Our client Tariq...
- Aug 6, 2017
The PR power of podcasts
Imagine if you were the keynote speaker in front of a captive audience of 65,000 people who were listening only to your message. Then...
- Jul 31, 2017
Have an amazing story? Book it!
We recently wrote about guest columns and their effectiveness as a tool for brand building and establishing thought leadership. If you...
- Jan 27, 2017
Business success starts with a customer-first approach
How do you build a better business? Simple. Get employees to do the right thing, and put the customer first; the rest will take care of...
- Aug 10, 2016
A few words from BizCom’s summer intern…
This summer, I was fortunate enough to land an internship that would help shape my future in ways I could never imagine. It was a summer...
- Mar 17, 2016
BizCom Associates welcomes two new clients to the family
BizCom Associates is very excited to welcome two new clients — CelSana and Solera Holdings — to our growing roster of nationally...
- Feb 26, 2016
IFA 2016: Why The World’s Largest Advocacy Group For Franchising Says It Needs PR More Than Anything
It was a record crowd at the IFA 2016 Convention in San Antonio. Attendance was up. Membership continues to climb. Success stories...
- Feb 19, 2016
Want To Grow Your Business? Write A Book.
Posted by Dr. John P. Hayes Sitting on the beach outside his Maryland vacation home in 1980, the franchisor asked me, “How do we get more...
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