BizBlog

BizCom welcomes Propelled Brands, All About Vision to the family

Our roster of amazing, high profile clients grew by two this month with the addition of Propelled Brands, the corporate umbrella of service-oriented brands such as FASTSIGNS®, NerdsToGo®, MY SALON Suite® and Salon Plaza®, and All About Vision, the largest online resource for information about vision health and wellness.


Propelled Brands started with FASTSIGNS and is quickly building a network of emerging and established franchise brands, each benefitting from the resources and world-class support team that has grown FASTSIGNS into a global business and franchise icon with more than 750 independently owned and operated FASTSIGNS® centers in nine countries.


As a result, Propelled Brands is able to advance the strategic path for each brand, offering support, guidance and a clear vision to every company they partner with while also enriching the lives of their franchisees.


BizCom was selected to unify and promote the Propelled Brands message in order to increase awareness of its franchise opportunities and world-class support team while, at the same time, continuing to promote individual brands to target audiences and target markets in order to support lead generation for the franchise development teams.


Propelled Brands is ripe for growth with iconic global franchisor FASTSIGNS as its cornerstone and a proven franchise development and executive team providing the support needed for each new concept that becomes a part of the Propelled Brands family.


Launched in 2000 by a group of professionals involved in eye care journalism, AllAboutVision.com turns evidence-based medical information into engaging content for millions of readers across 12 countries and 10 languages.


BizCom was selected to increase awareness of the trustworthy independent website and the valuable information it provides to the public through a blended publicity and social media campaign.


Our goal is to make sure All About Vision is the go-to online resource when anyone needs reliable information on vision care. There is a lot of questionable healthcare information on the internet. It is important that the public knows that the information provided by All About Vision is typically written and reviewed by licensed optometrists, ophthalmologists, opticians and other health care professionals or gathered from vetted, authoritative sources and then fact-checked for accuracy by at least one eye doctor or member of the editorial staff.


We’re excited to welcome both All About Vision and Propelled Brands to the BizCom team and we look forward to telling their stories as we help both brands take the next step in their growth.